Huvis (CEO Kim Seok-hyun, 079980), a company specializing in chemical fiber materials, is partnering with Jeonju City in North Jeolla Province to promote the widespread use of biodegradable banners in pursuit of carbon neutrality and resource circulation.
 
Huvis announced on the 18th that it signed a Memorandum of Understanding (MOU) on the 17th at the Jeonju Integrated Education Support Center with Jeonju City, the Jeonju Branch of the Outdoor Advertising Association, and the Upcycling Center Dasibom to “mandate and promote the use of eco-friendly biodegradable banners.” About 20 people attended the signing ceremony, including Jeonju Mayor Woo Beom-ki, Huvis Plant Manager Baek Seung-deok, Jeonju Branch Director of the Outdoor Advertising Association Baek Seung-bae, and Upcycling Center Director Lee Eun-ju.
 
This agreement was established to reduce carbon emissions and waste generated during the incineration of banners and to build a system for replacing existing banners with biodegradable ones, starting with the public sector, with the long-term goal of realizing a leading resource-circulating city where collected banners are recycled. Under the agreement, Huvis will focus on supplying its biodegradable banner material, Ecoen, leveraging technological innovation to deliver both cost competitiveness and superior quality.
 
Ecoen is Korea’s first biodegradable polyester (PET) fiber that fully decomposes and disappears within three years when buried in soil or the ocean after use. Its quality has been recognized in the global market, including passing the American Society for Testing and Materials (ASTM) biodegradability test in 2024. Since its physical properties are nearly identical to those of conventional PET, Ecoen can be used in a wide range of applications beyond banner materials, including clothing, protective gear, and filters.
 
Starting in March, Jeonju City will prioritize the use of biodegradable banners across all municipal departments and on administrative banner sites, marking the beginning of mandatory adoption in the public sector. Furthermore, the city plans to expand the use of biodegradable banners on city-designated banner sites by phased-in institutional improvements and policy support through 2027. The Jeonju Branch of the Outdoor Advertising Association will cooperate in promoting the widespread adoption and establishment of biodegradable banners in the field, while the Upcycling Center "Dasibom" plans to focus on citizen-participatory education and promotional activities.

“We find it meaningful that through this agreement, we can expand the scope of application for our biodegradable materials and contribute to the practice of carbon neutrality and resource circulation together with the local community,” a Huvis representative said. “Going forward, Huvis will continue to devote itself to the development of high-value-added eco-friendly materials and take the lead in creating a sustainable resource circulation ecosystem and practicing ESG management,” he added. (The End)


[Photo] Huvis, Jeonju City, the Outdoor Advertising Association, and the Upcycling Center signed a business agreement on the “Mandatory Use and Promotion of Eco-Friendly Banners” at the Jeonju Integrated Education Support Center on the 17th.
(From left) Baek Seung-bae, Jeonju Branch Director of the Outdoor Advertising Association; Woo Beom-gi, Mayor of Jeonju; Baek Seung-deok, Huvis Plant Manager; and Lee Eun-ju, Director of the Upcycling Center, pose for a commemorative photo.